The Two Words That Unlock Millions in Donations (Most Orgs Get This Wrong)

What if the biggest reason you’re not raising more money has nothing to do with your strategy, and everything to do with your gratitude?

In this conversation, Mary interviews David Oaks, a veteran pastor-turned-fundraising consultant who has helped ministries raise hundreds of millions. His story is proof that powerful generosity starts with two simple words—and most organizations are missing the moment.

What if the biggest reason you’re not raising more money has nothing to do with your strategy—and everything to do with your gratitude? In this conversation, Mary interviews David Oaks, a veteran pastor-turned-fundraising consultant who has helped ministries raise hundreds of millions.

His story is proof that powerful generosity starts with two simple words—and most organizations are missing the moment. If you want to raise more funds, retain more donors, and create lasting relationships, this episode will give you the heart shift and practical systems to do exactly that.

  • 9:30 – The two words to get you all the money you need
  • 14:26 – The handwritten note that turned one-time givers into lifelong champions
  • 19:50 – How to set up a simple “thank you system” that doesn’t depend on you
  • 29:05 – Why most ministries unintentionally lose 60% of first-time donors

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